Saturday, November 17, 2012

Go Pro - The Great Disruptors

Go Pro are really disrupting the broadcast industry because their tiny HD cameras capture stuff in places where others fear to tread. And Go Pro just has to make good stuff. The audience of users does the rest. Makes me feel sorry for some of the others in the broadcast industry who seem to be in total denial that their industry is going through meteoric change. The title of the International Association of Broadcast Manufacturers'  annual conference seems to sum it up.

“Adapt or Die? Creating a profitable future through business innovation”

Wonder if the two day conference will come up with any solutions? 

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