Thursday, May 16, 2013

Adobe's Liquid Magma

I note that editing software companies have been rather slow to realize they need to commission some brilliant work in order to sell their software. Just having tech demos is not enough. I think that RedGiant does the best job in explaining how to get certain effects. They work with young documentary maker Seth Worley.


  Now they have been joined by Adobe, who has commissioned a rather spectacular video as part of their promotion of their new Creative Suite in the Cloud.

The Vein / Magma from Dvein on Vimeo.

I find the making of the Magma video to be almost a fascinating as the final product. Because many of the 3D effects in this video are not made by Adobe.

The Vein 'Magma' / Making-of from Dvein on Vimeo.

Still it is a beautiful piece of work....

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