The clue in this story is in the last line. The suggested retail price for having a factory installed HD-Radio (an option on all new BMW cars) will be US$500. Doesn't sound like much of a bargain when you compare the prices of satellite options or see how much Microsoft is charging for a HD-DVD option for the X-Box 360 (US$199). You could argue that those buying a BMW don't really care about another 500 bucks...but there are competiting cool options. My prediction.....HD radio will only take off when its a 100 dollar option in mid-priced cars.
1 comment:
Nice hd radio in bmw 2007 cars - for a price! post! Thanks for intesting info! More bmw can be found at http://www.auto-portal.us/
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