Friday, May 18, 2012

DRM at NAB Las Vegas



Still not clear to me what problem DRM is trying to solve and by when. Now that BBC and DW are getting out of shortwave, I can't believe that listeners in the West are going to buy DRM radios at 100 dollars a piece to listen to CRI or All India Radio. It's not a distribution argument any more - it's all about audience information needs. I note the nicely coloured map in the video is now out of date - as Canada and Russia are apparently not going any further.  But I guess Las Vegas was nice.

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