Tuesday, May 29, 2007

US Satellite Radio Growth Stalling

Lou Josephs passed on this post

The results of a new web poll survey, conducted by Rock radio consultants Jacobs Media, consisting of over 25,000 respondents from 69 Rock-formatted stations from all over the U.S., shows that satellite radio subscribership has not changed since last year’s survey, despite extensive marketing throughout 2006.

"While satellite radio continues to be a hot topic of conversation, growth for both XM and Sirius appears to have greatly slowed," Jacobs Media President Fred Jacobs comments. "Our findings also show that potential interest among non-subscribers has also diminished from our survey last year."

This means that HD-Radio must be so far off the radar screen of this age group in the US as to be insignifcant.

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