Building trust? - Start with Why

Looking through some presentations I saw in Amsterdam last week, I am going to recommend the presenters take a look at the work of Simon Sinek. That's because I find it fascinating that more people don't start with why they are doing something. We don't do it because it is often the most difficult to explain. Everyone can talk about what they're doing, some can even explain how they are doing it. But few can explain why they want to change something. His presentation in Maastricht goes more into detail about why we trust those who know why they are doing something. Want a reference in your pocket? You'll find a more extensive text of the talks on this post are in the book.

There are Leaders and those who lead

I think this is one of the most useful TED talks every recorded. Simple, effective and easy to implement. I think a lot of broadcasters need to look at this question - why on earth are they still on the air? Glad they solved the rubbish sound at the beginning. A wireless mike on low batteries is always a disaster because the signal gets interfered with from all the mobile phones in the room on standby.