Thursday, January 06, 2011

Kodak and Social Media Marketing

I have been impressed about how Eastman Kodak has embraced social media - and listened to its public of camera users. It has done a much better job than the likes of Sony, Canon and Nikon. And this from a former chemical company! I have been using the Kodak Zi8 for simple reporting work - and it turns out very acceptable video, especially if you add an external lavalier microphone. I'd put it well ahead of the Flip camera just because of the sound quality. In Paris at Leweb10 I saw the camera that's coming next. And do download their tips for social media.

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