Crafting a station's image

Radio imaging, especially on music stations, has become an art unto itself. Practiced by a lot of people, but only really understood by a few.

Like jingles and presentation envoy, Steve Martin, who hosts the Earshot Creative review. If you like the "making of" radio, you'll like these podcasts.



And these are my favorites from the archives.



and



Even bad acoustics and recording mistakes can end up with gems.