Just had a reaction from friends about my comments today on the demise of Hilversum. They pointed out that Hilversum does lead this part of Europe in the field of station imaging. A company tucked away in a villa, well away from the giant Media Park mind you, is quietly getting on with doing the music you hear on BBC Radio 1, as well as many commercial stations on the European continent. Seem to have overtaken some of the other leaders I used to know and trust. The company? Pure Jingles - part of the VHU group.
 |
| The Jingles and Imaging House on day when Google Streetview was going by... |
As pop music grew to become increasingly more common in advertising, the jingle appeared to be the decline. However, particularly with a focus on popular culture as well as an interest in most things "retro", the jingle has once more found its niche in advertising. A few of the latest jingles within the advertising world will also be a few of the catchiest.
ReplyDeleteNeed a commercial jingles?