Size Does Matter - The Poikos Story from Jonathan Marks on Vimeo.
As every company becomes a media company is order to get attention, the power of the story becomes far more important. One of the start-ups at StartupBootcamp which impressed me was Poikos. Originally from the UK, they're now one of the ten selected finalists accelerating their business. Eleanor will be one of the presenters on stage tomorrow at the SBC Demo Day in Amsterdam. Been working with the team on telling the story with video.